Observe, Focus, & Act
Membership is to recruit, retain, renew, and rebuild clubs all over the districts. Observe activities within your club and others. Focus on what aspects are great and what can be changed, then act upon it and invest in those improvements to meet all the changes and needs of your current and future members. More information can be found at gfwc.org./Club Manual
(Membership Advancement Guide)
Roundupnew members. You must invite and share the chance to belong to GFWC. Market your club all over town, on web sites and social media and make sure you have identity signs, clothing and information at all activities.
Observe new ideas and activities and act upon them. Encourage member input through a suggestion box, formal interviews and surveys, and finding community needs. Attend District and State meetings to find out other club successes.
Develop a membership database to direct materials and information to members. Use the database to keep members informed through a telephone tree or email list. Create a club newsletter, sign everyone up for the free GFWC email News & Notes and The Buckeye Magazine.
Explain the importance of recruiting, retaining, and rebuilding membership. Recruiting, welcoming, and incorporating new members into your club must involve everyone. Member recruitment is an ongoing process that requires the focus and commitment of all members. To keep members, a club must find out who its members are, understand their expectations, and make every effort to serve them well. Members will decide to stay with their clubs only if they feel that their time and dues are being used effectively to improve communities, and if they feel a sense of ownership, pride, and belonging. Members need to feel that they play a role in club decisions and that their opinions count.
Offer advice to all members pertaining to membership criteria. Remember that rules, regulations, requirements, and traditions are not set in stone. Review the obligations required from club members. Are those or any other requirements too stringent for today‘s busy women? Members are more likely to remain in a club that has a positive and fun atmosphere.
GFWC’S SEASONAL RECRUITMENT CAMPAIGN
Join GFWC clubs nationwide in our popular seasonal membership recruitment campaign. The theme for the 2014-2016 campaign is A Proud Past and a Promising Future With Friends.
SUMMER “WARM UP WITH NEW FRIENDS” June, July, and August, Report due September 1
FALL “RAKE IN NEW FRIENDS” September, October, and November, Report due December 1
WINTER “A FLURRY OF NEW FRIENDS” December, January, and February, Report due March 1
SPRING “GROW NEW FRIENDS” March, April, and May, Report due June 1
Guidelines and suggestions for themes and recruitment campaigns can be found in the
Membership Advancement Guide at www.GFWC.org/
CELEBRATE YOUR CLUB MEMBERS’ RECRUITMENT SUCCESSES
Star Recruitment Pins and Circles are GFWC’s recruitment incentive for clubwomen. The first five awards, recognizing members that have recruited five to 29 new members, are small, star-shaped pins with a butterfly clasp and a chain that attaches to the stem of the GFWC Member Pin. Members that have recruited 30 to more than 50 new members will be awarded the appropriate color circles to wear behind their star pins. These awards are cumulative and cross administrations. There are 10 levels.
Club Presidents or Club Membership Chairmen: Send the name of the recruiter and the nameand contact information of the active, dues-paying new members to your state membership chairman. Only your state membership chairman is able to order the pins from GFWC. Questions about GFWC Star Recruitment Pins should be directed to your state membership chairman.
Promote the Value of GFWC
- “Strength in Unity.” GFWC members gain a stronger voice in shaping public issues through the combined efforts of women serving at the club, district, state, region, and national levels.
- Support and encouragement. GFWC offers members a network of women with similar interests and concerns. Fun, fellowship, and lasting friendships are a big part of the GFWC experience.
- Leadership training and professional development. Knowledge and experience gained through GFWC volunteer training and community service can help open career doors, enhance a resume, obtain academic credit, or build a new business.
- A varied volunteer menu. GFWC offers many national resources to help clubs plan and create community service projects in the diverse areas of Arts, Education, Conservation, Home Life, International Outreach and Public Issues. GFWC also supports special projects that raise awareness about domestic violence prevention and advocates for children.
- Health and happiness. Studies show that the personal satisfaction that comes from making a positive difference in their communities helps volunteers to live longer, function better, and have lower rates of depression.
ROUNDUP YOUR MEMBERS AND LET'S HAVE A RECRUITMENT RODEO